Billboard: Universal Music Group Adopts ISNI as ‘Digital Passport’ for Artists and Creators

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DDEX’s Chair, Kim Beauchamp, was quoted in Billboard discussing UMG’s adoption of the new ISNI number for artists and creators in DDEX messages.

Kim Beauchamp, senior vp of process innovation and advanced operations at UMG and chair of DDEX, stated, “This partnership exemplifies our dedication to ensuring every creator is accurately recognised and rewarded for their work. By integrating ISNI into our systems, we are empowering creators and setting a new standard for the industry.”

– Marc Schneider, Billboard