Fortune: AI-generated ‘BBL Drizzy’ started as a Drake joke—but music creators are now terrified it spells the beginning of the end

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Martin Clancy was quoted in Fortune’s article discussing the potential impacts of AI generated music on music creators.

Martin Clancy, a music professor and chair of the AI Ethics board of the IEEE, said that the music industry is already fragile for the majority of creators. Most musicians and producers have to take two or three other jobs just to make a living, Clancy said. 
“So when something like this deal comes along…it sets a real danger, because you can see where the appeal [of having free samples] is, but that’s a lot of people’s jobs,” he noted. “That’s not necessarily the Taylor Swifts of this world, but it’s everybody else, which is like 98% of people who try to make a living in music., tThis definitely gets…to the heart of their income streams. So that’s how big that would be.” 
Well-known producers, who provide value simply by placing their name or brand onto a song, will be preserved in this era, Clancy said. Musicians will always relish the prestige of working with a legacy producer. However, “bedroom producers,” or those who rely on producing a large quantity of beats to sell, may be completely eliminated. 

– Eva Roytburg, Fortune