SourceAudio stands as the music industry’s most widely adopted sync platform. Through its core strengths in music discovery, distribution, protection, and payments, SourceAudio helps writers and publishers maximize revenue through YouTube, distribution, performance royalty collection, and global sync licensing at scale, effectively future-proofing catalogs in the ever-evolving music industry landscape.
SourceAudio was developed in 2013 by co-founders Andrew Harding (CEO), Ryan Cramer (CTO), and Geoffrey Grotz (former CEO), who grew frustrated with the inability to easily store and find music for use in commercial media. In its early stages, the company maintained a small library of 3 million songs that clients could search to find music for their projects, but the team pushed to offer more functionality and features, knowing there was a market desire for such a platform. Eventually, SourceAudio evolved into a white-label, single-branded ecosystem for all different types of clients with the ability to individually manage and send out playlists and pitches, track music, conduct searches, and more.
In 2016, iHeartRadio became SourceAudio’s first enterprise client, utilizing the platform to bring its fragmented network of stations, formats, teams, and more into a single ecosystem, where they could access fully cleared music and manage their licensing risk. After iHeartRadio, nearly every major American media network has signed on to use SourceAudio as their first-stop source of music for film, TV, trailers, advertising, promos, and more.
As of 2024, SourceAudio is the most heavily selected, vetted, authorized, and adopted primary access point for music in commercial media by nearly all major media networks, radio stations, podcasts, and more. SourceAudio’s best-in-class music CMS platform hosts more than 33 million unique, pre-cleared tracks from a diverse mix of production music libraries, independent music companies, and major publishers, and puts them directly in front of the largest and most influential content creators and broadcasters/streaming networks in the world through their platform. SourceAudio serves more than 570,000 professional users from more than 140 broadcast and streaming networks, thousands of podcasts, more than 2,500 radio stations, and more across 186 countries. In addition, SourceAudio represents over 445,000 writers, more than 116,000 publishers, and processes over 500,000 music searches weekly for sync licensing — in 2024 alone, it totaled more than 2.4 million searches and 59 million downloads.
With unrivaled music search, metadata features, team collaboration, and a user experience tailored to the needs of licensors, SourceAudio creates additional value for its clients through integrated broadcast monitoring for radio, television, YouTube, and more, as well as cue sheet automation, AI tagging, publishing administration, e-commerce, and industry-wide licensing opportunities. Its full-stack solution serves as the launchpad to unlocking instant downstream revenue opportunities like YouTube Content ID, DSP distribution, and licensing to podcasters, radio groups, television, and beyond.
For more on SourceAudio, visit sourceaudio.com.
Press Releases
- amp Sound Branding Launches Sonic Hub: The World’s First End-to-End AI Audio Operating System for Brands, Agencies, and Content Creators
- SourceAudio and Cyanite Join Forces, Offering Improved Music Discovery for Sync Licensing via AI-Powered Tagging and Search
- Wolfman Jack Howls on With Help From SongLab’s AudioGenius
- SourceAudio Launches Fully Licensed AI Suite, SongLab, and Hires Music AI Pioneer Drew Silverstein to Lead AI Strategy
- Sync Music Platform SourceAudio Celebrates Record Year In 2024
News and Interviews
- Record of the Day: amp Sound Branding Launches Sonic Hub: The World’s First End-to-End AI Audio Operating System for Brands, Agencies, and Content Creators
- Little Black Book: amp Sound Branding Launches World’s First End-to-End AI Audio Operating System
- Platform & Stream: amp Sound Branding Launches Sonic Hub
- Muse By Clios 2 Minutes With: Andrew Harding of SourceAudio on How AI Transforms the Music Licensing Process
- Fast Company: How These 10 Most Innovative Companies are Changing the Music Industry
Andrew Harding
Co-Founder & CEO
Andrew Harding is the CEO of SourceAudio, the music industry’s leading sync platform, which he co-founded in 2008 with CTO Ryan Cramer and former CEO Geoffrey Grotz. Throughout his over-20-year career in film, TV, and music, Andrew has developed extensive relationships across the entertainment industry, allowing him to create unique and innovative business opportunities for his companies and build a formidable and accomplished career in the media and entertainment industries.
As CEO of SourceAudio, Andrew leads strategy and operations, working directly with clients and partners, and drives their corporate and business development. Outside of his main duties at SourceAudio, Andrew is involved in the music ecosystem through memberships in the American Association of Independent Music (A2IM), the Music Business Association, the Association of Independent Music Publishers (AIMP), and the Production Music Association (PMA).
Prior to founding SourceAudio, Andrew worked at MTV/Viacom, where he progressed from Director of Program Management to Vice President, Product Development in just two short years. He played a lead role in creative and product development for numerous websites, apps, and digital media initiatives across Viacom/MTV/Spike/Comedy Central properties over five years, including the completion of significant partnerships and products between Spike TV and the UFC.
Beyond the music and entertainment industries, Andrew founded the premium wine brand Nocking Point Wines in 2013 with actor Stephen Amell, combining his passion for winemaking with charitable initiatives. Since its inception, Nocking Point has partnered with friends of Andrew and the brand including Jason Momoa, Ashton Kutcher and Mila Kunis, Nicole Scherzinger, The Real Housewives, Chris Jericho, and Cody Rhodes, as well as brands like FCANCER, Carl’s Jr., and Milano Cookies. Andrew’s charitable work through Nocking Point Wines has raised over $2 million and earned he and his team the 2022 Impact Award at the San Diego International Film Festival.
Through his companies, Andrew has successfully bridged the worlds of music, tech, and wine, creating unique business opportunities between the two distinct industries. While building his career, he prioritizes time with his family, coaching Little League, basketball, and being present for all his children’s activities.
A former college baseball player, Andrew earned his MBA from Washington State University’s Carson College of Business in 2005. He continues his connection with WSU as a member of the Carson College of Business Wine & Beverage Business Management advisory board and steering committee.
An avid runner and music enthusiast, Andrew completed the 2022 NYC Marathon in under 4 hours and maintains a very diverse music library, listening to over 1,700 artists on Spotify in 2024 alone. He resides in Los Angeles with his wife and two children.
Brent Phillips
Chief of Engineering
Brent Phillips is a 20-plus-year veteran software engineer and developer for the media and entertainment industries. He currently serves as the Chief of Engineering for SourceAudio, a position he has held for more than 15 years. In this role, Brent runs all AI, technology, and product initiatives for the company, including conceiving, spacing, building, and leading the development team for various tools and projects. Prior to being elevated to Chief of Engineering, Brent was the Chief of R&D, and during his tenure, he has built and been responsible for features including ecommerce and licensing, SourceAudio’s full Detects network, all AI tools, and more. He also designed and created the company’s Sonic Search tool, which allows users to search for similar tracks using an audio file.
With skills and specialties in AI, audio analysis, Node.js, PHP, Javascript / Typescript, Python, game design, audio analysis, architecting and scaling large web systems, Brent is a true developer tour-de-force. In his career, he has been responsible for developing and building some of the most important and essential systems and tools for major media companies in music, film, TV, and more. Prior to working in the media and entertainment industries, Brent was a pre-med student at Georgia Tech studying Biomedical Engineering. To pay the bills, he would do programming projects for companies and friends on the side. Through those side projects, he was offered a job as the Director of Technology at Gametrailers.com, where he would spend four years before moving to wikicheats.com. Brent also worked stints at several companies specializing in sports technology, including AR on broadcasts. In 2008, Brent became the VP of Technology at Spike Digital Entertainment after their purchase by MTV, where he met SourceAudio Co-Founder Andrew Harding, who brought him onto the team in early 2009.
In addition to his work on development projects for media and entertainment, Brent has done a few side projects including a Discord bot for playing the hit role-playing game Dungeons and Dragons, as well as multiple gaming websites.
When Brent isn’t programming or making small games in his spare time, he enjoys listening to a variety of rock and metal bands including Jungle, Glass Animals, Led Zeppelin, Nine Inch Nails, Radiohead, and more. In addition, he loves playing the MMOG World of Warcraft and writing his own sci-fi novels. Brent currently lives in Los Angeles, CA with his wife and three children.