May 1, 2025 (Tampa, FL) – Symphonic Distribution, a leading music technology and services company for independent labels, managers, and artists, has hired a team of A&R Client Development Leads to expand their presence in Asia. They include Christine Su in Greater China and Taiwan, Eleanor Phan in Vietnam, Twinky Lagdameo in Southeast Asia, and Jay Choe in South Korea and Japan. In addition, Fiona Comendador will be joining the team as Client Manager, APAC.
Reporting to Guji Lorenzana (Territory Manager, Asia, Symphonic), the new team members will work closely with artists and labels in their respective regions to provide tailored solutions for each market, ensuring that each artist has the tools, insights, and strategies needed to grow.
“At Symphonic, we recognize Asia’s diversity and growing influence in the global music industry,” said Lorenzana. “By expanding our presence with a strong, regionally focused team of experts who are eager to make an impact, we are committed to empowering independent artists and labels with the right support, resources, and strategic opportunities to thrive in their respective markets.”
Recent Symphonic signings in Asia include the Philippines’ oldest music catalog from DYNA Music Entertainment and prominent Taiwan-based label Kafka By The Sea, home to artists like KST, SherryZ, and Bubble Tea and Cigarettes. Symphonic’s growing roster in the region also features Thai hip-hop icons Pokmindset and Daboyway; Filipino pop artist Ysabelle; Indian singer-songwriter Krishnahazar; and “Asia’s Romantic Balladeer” Christian Bautista. Additionally, Symphonic distributes Zel Bautista (PKA above velvet air) the lead singer of December Avenue, the most streamed OPM band of 2019.
Su joins Symphonic with a wide range of experience, including her role as the International Project Manager for the Golden Melody Awards (GMA) and Conference Curator for the GMA Festival. She is also a Director for Studio 8F-3 Co., handling professional curation, artist management, cross-border music collaborations, and media partnerships. Prior to that, she held the role of Event Partnership Manager for Gig Life Pro, where she managed online and in-person events for music industry professionals globally.
Phan comes to Symphonic with over three years of experience in the Vietnam music industry, including most recently as a Client and Video Services Manager for The Orchard. There, she managed partnerships with several labels, ensured adherence to DSP guidelines, assisted with content delivery, ensured timely and accurate royalty payments, and more. Prior to that, she served as an Artist Relationship Executive for MMUSIC, where she negotiated and developed long-term partnerships with over 70 new artists.
Choe brings his expertise as a consultant in the K-Pop space to Symphonic, along with a background working on conventions, festivals, and tour logistics since 2009. He has debuted numerous K-Pop groups in the U.S. and abroad, including PIXY, from20, and HELLO GLOOM. He is also experienced in the music production process, as a songwriter for various Korean and international artists including Uki Satake, U_Chae, and EVO.
Lagdameo joins Symphonic with over 20 years of experience across artist development, music marketing, distribution, education, and publishing. She began her career launching Tower Records in the Philippines and later served as Marketing Director at EMI, where she led successful campaigns for acts including Coldplay, Norah Jones, Bamboo, and Sugarfree. She also served as Director of Talent and Artist Relations at MTV, helping bridge Southeast Asian artists and the broader music industry. She is the co-founder of Elements Music Camp, a regional creative development program that has mentored top singer-songwriters including Moira Dela Torre and Ben&Ben. In publishing, she has worked with a range of writers and producers across Southeast Asia to grow catalogs, protect rights, and optimize revenue opportunities.
Comendador joins Symphonic after serving as Label Manager for Virgin Music Group in the Philippines since 2022. Prior to that, she held the roles of Distribution Supervisor and Artist Engagement Manager at Kumu, a live streaming app with over six million registered users in the Philippines. She studied Music Business Management at Meridian International College. As Client Manager for the entire APAC region, she will act as the main point of contact for artists and record labels. Her role blends client relations, project management, and release strategy to help artists and labels succeed.
About Symphonic
Symphonic is a leading music technology and services company, offering a proprietary content management and distribution platform, global royalty collection and split payments, and robust label services to independent labels, managers, and artists. Founded in 2006 by music producer Jorge Brea, Symphonic is 100% independent and proud to be “by artists, for artists.”
Headquartered in Tampa, FL, Symphonic also has a significant presence in Nashville, Los Angeles, Miami, Canada, Mexico, Colombia, Argentina, Brazil, Puerto Rico, the Dominican Republic, Ireland, and Africa.
Symphonic’s current artists and alumni include Imogen Heap, Tokischa, Doechii, Surf Mesa, DJ Muggs of Cypress Hill, Daddy Yankee, Nicky Jam, Ozuna, El Alfa, Juan Luis Guerra, Onyx, Pi’erre Bourne, Nick Murphy/Chet Faker, Rob Garza of Thievery Corporation, CloZee, and Freddie Gibbs, among many others.