Sports Business Journal interviewed Meghan O’Leary and Kira Karlstrom from Triple Threat and talked about BR3KAWAY By Triple Threat.
Two executives with experience across sports, media and entertainment have launched an agency, Triple Threat Ventures Group, underpinned by an AI-powered brand intelligence platform called Br3kaway.
– Joe Lemire, Sports Business Journal
Co-founders Meghan O’Leary and Kira Karlstrom first connected nearly 20 years ago when both worked at ESPN. O’Leary became a two-time Olympic rower who later held commercial roles with the USOPP and with LA28. Karlstrom played a year of pro basketball in Europe and went on to marketing roles at Comcast, Capitol Records and Twitch.